If you’ve been reading Cake & Carrots, you know I’m a fan of Dr. David Kessler’s book “The End of Overeating.” Check out this eye-opening fact that food companies don’t want you to know:
Federal guidelines dictate that sugar must be listed first on a nutrition label if the food contains more sugar than any other ingredient. Makes sense, right? However, if a food contains SEVERAL types of sweeteners, they can be listed SEPARATELY, and this pushes each sweetener further down the list on the nutritional label.
An example is breakfast cereals, which most often have a combination of sugar, brown sugar, fructose, high-fructose corn syrup, honey, and molasses (yes, ALL of that in one cereal). Food makers do this so when you look at the label, you don’t see sugar as the first ingredient. The nutrition label, instead, will look something like this:
Rice, dried blueberries [blueberries, high fructose corn syrup, glycerol, safflower oil, citric acid, potassium sorbate (preservative, natural flavor], whole grain rolled oats, whole grain wheat, degermed yellow corn meal, brown sugar, high oleic vegetable oil, almonds, rice flour, salt, malted corn and barley syrup, corn syrup…
Can you spot the sugars? You see my point.
As an aside, to read some of the main lessons from the book, click here.